About me

Like a lot of people, I wear a few hats.

I'm a content creator, a marketer, a wife, a mum, a Labrador owner, a slightly obsessive planner of European road trips... and someone who's happiest with muddy boots and a campervan parked somewhere with a decent view.

For over 20 years I worked in sales and marketing and commercial roles, helping businesses grow through great campaigns, partnerships and customer experiences. Those years taught me what brands really need from their marketing - not just content that looks good, but content that has a purpose.

Today, I get to combine that experience with something I genuinely love.

Everything you see in my portfolio starts with real life. The products I feature aren't sitting in a studio; they're being cooked on, walked in, packed into the van or taken on adventures with my family. That's important to me because audiences can tell the difference between content that's staged and content that's lived.

I'm incredibly lucky that this approach has led to collaborations with brands including Volkswagen Commercial Vehicles UK, CADAC, Bareback Footwear, Osprey and many others. But for me, the brand name is never the most important part. The goal is always the same: create content that earns trust, starts conversations and helps people imagine themselves using the product.

When I'm not filming, you'll probably find me planning the next road trip, searching for paddleboarding spots, or trying to work out how we're going to fit everything into a campervan that somehow never seems big enough.

If that sounds like the sort of creator you'd like representing your brand, I'd love to chat.